colour branding

branding – why red & yellow is used by the fast food industry

When you think of red & yellow do any brands come to mind?… I’m guessing you thought of a fast food brand. That is because they predominantly used red and yellow? This isn’t by accident. The feelings, the mood this combination of colours emits is perfect for their target market.

do you know what message your branding colours are saying?

“People make a subconscious judgement about a person, environment or product within 90 seconds of viewing it. Between 62% and 90% of that assessment is based on colour alone” – The CCICOLOR-Institute Beyond the Words, why colour is important We are constantly processing information, looking for meaning to what we see. Before we had the…

My new website is live!

Over the past several months I’ve ever so quietly been working with Top Left Design on my new website. I wanted a website that could showcase the depth of my work, be interactive and be that little bit special, and I am really happy with the end result.